In 2023, we were once again asked to develop our client's overall concept for a cool appearance at the CloudFest event.
Since 2003, leading companies and the brightest minds in the cloud and hosting industry have been meeting at this fixed venue for the cloud community for expert presentations, networking, and diverse entertainment. From March 20 to 23, 2023, numerous prominent industry representatives from all over the world gathered once again at Europa-Park in Rust, Germany's largest amusement park.
However, the organizers and agencies such as STARK! Marketing had an additional challenge to overcome this year, because the conference took place after the park's winter break, in the exact week between the TÜV inspection and the reopening.
Nevertheless, as so often before, STARK! Marketing pulled everything together with enthusiasm, passion, and drive so that our client, as one of the main sponsors, was the first thing visitors saw as they entered the park, thanks to the eye-catching banner. The branding concept was complemented by numerous eye-catchers throughout the park. Participants had the opportunity to explore the park throughout the event and were constantly reminded of our client's presence and its innovative cloud solutions. At the 70 m2 trade fair booth and in several meeting rooms, our client also clearly demonstrated to visitors that it is a force to be reckoned with on the cloud scene.
We are already looking forward to putting our commitment and creative ideas to work again next year to implement our client's overall concept!
